Ponle Pork is a strategic platform designed to position pork as the preferred protein choice among U.S. Hispanic Millennials and Gen-Z consumers. This dynamic platform features a bold visual style and vibrant color palette that highlight the rich flavor and nutritional benefits of pork, while celebrating the warmth and spirit of Hispanic culture.
Republica Havas led the branding efforts, produced photography and videography, and developed the social media content strategy for this initiative.
@Porkessabor
